Evaluation No.4

Audience of my magazine: The audience would be for males and females and the age range around 16-25. The jicnar scale is used to see what level of people would be attracted to my magazine. It would be around C2 and possibly D. These are working class people and students. Students espcially would be the audience being targeted.

Demographics: Hedonists because they want life now and pay later. They want to live life to the full. This is like most people of the age group I am targeting. They would enjoy the clubbing lifestyle and have a life of freedom.

Psychographics: The audience as they seem themselves are radicals. They think themselves as an individual. They like to do things that they want to do and they have freedom when they go out as they wear want they want to wear and drink what they want to drink.